Digital Native Brand Awards

Best DNB Partner Innovation
Best DNB Strategies
Special DNB Achievements

Best Lending Innovation for DNB _{Identifying the most preferred Lending Solution Provider in terms of ease of Integration, Best Business Relationship, Best Customer Friendly Solution or any such parameter}
Best Payment Innovation for DNB _{Identifying the Best Payment Solutions, Payment Integration and other such digital payment technologies that has enabled Digital Native Brands to establish and expand their operations}
Best Supply Chain and Logistics Partner for DNB _{Identifying the Best Supply Chain & Logistics Solutions for SME Digital Native Brands on a Pan-Indian basis}
Best Technology Innovation for DNB _{Any adoption of technology solutions by brands or businesses to develop their online presence or enhance digital operations}

Best Brand Building/Brand Identity Initiative _{Identifying the best Management Strategy to boost brand awareness, promote a specific product, establish connections and provide value to the target audience leading to customer satisfaction, customer loyalty, and brand recognition}
Best Brand Extension/Product Diversification Strategy _{Identifying the best brand extension or product diversification strategy adopted by brands for increasing product portfolio and increase in sales and customer base}
Best Consumer Experience Strategy _{Any initiative by brands to ensure better customer experience, UI/UX, customer journey, customer introduction to the brand or any such activities that has enhanced the customer's experience in engaging with the brand}
Best Content Marketing Strategy _{Any content campaign used to market products/services so as to win over clients for business, collaborations or partnerships will be eligible to be awarded under this category}
Best Customer Loyalty Initiative _{Any innovative initiative by brands for customer retention/ customer loyalty rewarding or any such other related activities to ensure better customer loyalty and repeat transactions}
Best Integrated Marketing Campaign _{Any agency that runs integrated marketing campaigns on behalf of brands across multi-channels through effective marketing automation successfully and engages a wide audience through its widespread media will be eligible to be entered into this category}
Best Omnichannel Strategy _{Identifying the best omnichannel sales and marketing strategy adopted by brands for customer outreach and sales}
Best Use of Digital Marketing/Social Media: Facebook, LinkedIn and Instagram _{Any campaign or business that has made use of Social Media platforms for the promotion of their brands - either to drive awareness, launch a brand or drive sales will be eligible to be awarded under this category}
Best Use of Email Marketing _{Commending brands for their email marketing prowess in engagement, personalization, segmentation, and revenue generation}
Best Use of WhatsApp Marketing _{Honoring brands that excel in creative and effective WhatsApp marketing campaigns, driving exceptional engagement and ROI}
Best Influencer Marketing Campaign _{Recognizing brands that have executed impactful influencer marketing campaigns to effectively reach and engage their target audience}
DNB Product Innovation Award _{Acknowledging brands that lead the way in product creativity, market impact, customer reception, and sustainability efforts}

Best Debutant Brand of the Year _{Recognizing outstanding new brands that have made a mark over the last 36 months (1st June 2021 to 1st July 2024) in terms of brand identity/recall, sales, innovation, customer engagement, and social impact}
Best Digital Native Brand Entrepreneur of the Year _{Identifying the best Founder/Co-Founder of the year}
Best Woman Entrepreneur of the Year _{Celebrating female entrepreneurs who demonstrated remarkable leadership in developing their brands in terms of business growth, innovation and community engagement}